NEUW is a premium denim and apparel brand founded in 2009, known for blending vintage-inspired design with a contemporary, rebellious aesthetic influenced by music and culture. The brand, which has roots in both Stockholm and Melbourne, focuses on modern fits, sustainable practices, and a commitment to craftsmanship.

NEUW approached us to help with their rebrand. We created a visual toolbox that resonates the clients new brand platform to ‘End up Elsewhere’ where the creative spirit knows no limit in where we end up when we create.