Thomas Persson
Thomas Persson Studio

Thomas Persson is creative director with a unique perspective that draws on his deep and broad understanding of culture. He is strongly associated with Acne Paper, a magazine where he was both editor-in-chief and creative director from its founding in 2005 until its closure in 2013. Persson’s unique eye and indomitable style set the tone for this innovative magazine that combined contemporary and historic content, and hosted profiles of leading figures who have defined art and culture. Persson’s creative direction has included campaigns for Acne Studios and catalogues for Hermès, combining the genres of still life and portrait photography in his visualization of the brand.

Between 2013 and 2016 Persson has also art directed the global advertising campaigns of Giorgio Armani, working with photographers Sølve Sundsbø, Mert & Marcus, Lachlan Bailey, Boo George, John Balsom, and Alasdair McLellan. He is currently creative director for the new biannual title Luncheon, a magazine he edits with Frances von Hofmannsthal.(Extract from upcoming

The commission was to design the identity applied on core stationary and the company’s website. This project was a collaboration between Ateljé Altmann and Thomas Persson.


Project index



  • 3dO Arkitekter

  • Acne Studios

  • AIGA San Francisco

  • Altona Interior

  • Altona Interior AB

  • Andante Film

  • Anders Kylberg

  • Anton Renborg

  • Ateljé Altmann

  • Bozarth Fornell

  • Brunmåla Hästklinik

  • Cinex

  • Designwise

  • Elfa

  • ElinderSten

  • Evidon & Evidon

  • Folke Film

  • Foundation Capital

  • Future Nordic Design

  • General Motors Europe

  • Genova Property Group

  • Johan Celsing Arkitektkontor

  • Källberga

  • Konstfack

  • Kronan Trademark

  • KTH School of Architecture

  • Lela Scherrer

  • Lintex

  • L’Uomo Vogue

  • Mathieu Gustafsson

  • Motor Innovation

  • Nova Real Estate

  • Occupying Time

  • Oscar Properties

  • Playful

  • Plymouth College of Art

  • Polish Transportation System

  • Praxis am Rauracher

  • Pricise

  • Propeller

  • Ragnars

  • Reflex Arkitekter

  • SafeLine

  • Scrimshaw

  • Sølve Sundsbø Studio

  • Spritmuseum

  • Storformat

  • Sunpocket

  • Svenskt Tenn

  • Swedish Space Corporation

  • Swiss Huntinghorn Society

  • Tengbom

  • Thomas Persson Studio

  • Tiger of Sweden

  • Twinsoll

  • Unité

  • Urban Design

  • Volvo Ocean Race